The Easter action - the donations by SOKO STARK, COCA COLE HBC, SI & SI group and SINALCO for the Special Institute for the Children and Youth in Stamnica and Soup Kitchen in Smederevo
Within the frame of the action during Easter holidays, The FOOD BANK - Belgrade has collected and distributed about 10 t of alimentary products.
On Wednesday, the 4th of April the FOOD BANK - Belgrade has delivered a donation to the Special Institute for Children and Youth Dr Nikola Sumenkovic in Stamnica. The Donation to the Institute contains 5.100 l of juices and mineral water which were donated by Coca Cola HBC, 1.400 kg of the producs by the donator Soko Stark Belgrade, 240 kg of marmalade by SI & SI Group and 2.900 l of juices by the donator Sinalco Serbia ltd.
The Special Institute for Children and Youth "Dr Nikola Sumenkovic" is located at 140 km from Belgrade (village Stamnica close to Petrovac na Mlavi) and shelters 465 beneficiaries very disturbed in development. The employees in the Institute said that the donation is welcome because it has contributed the possibility for the residents in the Institute spend their holidays in a nicer way by introducing variety in their meals and it has shown them that their co-citizens keep them in mind.
Equally, Within the frame of the Easter holidays action, The FOOD BANK - Belgrade, 2.300 l of juices and mineral water from Coca Cola HBC were donated to the Soup Kitchen in Smederevo and the company bioMérieux has bought 350 kg of beans for the needs of this establishment. The Soup Kitchen helps 700 inhabitants of Smederevo, a great number of displaced persons and Roma among them.
The Easter holidays action of collecting and distribution of the products is the first action by The FOOD BANK - Belgrade, a non-profit, nongovernmental organization founded in September 2006. The FOOD BANK - Belgrade operates according the already confirmed concept of activities which Food banks successfully apply all over Europe for more than two decades, in cooperation with the European Federation of the Food Banks (FEBA). Its goal is to get involved into the fight against hunger and poverty which strike at least 20% of the population in Serbia, through collecting and distributing the food products. In collecting food, the Bank cooperates with the enterprises (from the field of agriculture, industry, wholesale, retail sale...) which can donate their products, surpluses, or can buy food in case they do not deal with its production and trading.
In the following period, The FOOD BANK - Belgrade will continue to collect the victuals for the Soup kitchen in Smederevo, for the other institutions which work with imperiled citizens, as well as with collecting financial means for the needs of administrating the organization. In May, The FOOD BANK - Belgrade will also organize food collecting in supermarkets when the bigger number of citizens will have the occasion to get included in helping their imperiled co-citizens by buying products.
The FOOD BANK - Belgrade, The Special Institute Dr Nikola Šumenković and the Soup Kitchen in Smederevo are grateful to the donators who participated in this action. The food bank is also grateful to the friend of the project, the OM Ogilvy Belgrade agency and takes the occasion to invite the other companies - particularly those who deal with production and trading of the basic victuals (flower, sugar, oil) as well as the enterprises which are able to help it financially - to join them in this responsible task in fight against hunger and thus show that they consider important the community in which they successfully manage their companies.
